Founding creator cohort — now open
Turn your recommendations into a shoppable list
Your bedroom makeover. Your hospital bag. The products you buy on repeat. Build one beautiful list from any UK shop, share a single link, and earn a share of the commission — for as long as the list keeps selling.
Apply to the founding cohortHow it works
Build your list
Paste product links from any shop — your bedroom makeover, hospital bag, holiday kit, or the beauty products you rebuy. WantThis pulls titles, images and saved product details automatically.
Share one link
One link in bio, one link per video. Your audience sees a beautiful shoppable list with saved product details — and can copy it to their own account in a tap.
Earn on the whole list, forever
Every purchase through your list earns affiliate commission, and you get a share, paid monthly. A list keeps earning long after the post that promoted it.
How WantThis compares for UK creators
The big creator-commerce platforms weren't built for UK micro creators. We are.
| Platform | Getting in | Retailers | For your audience |
|---|---|---|---|
| WantThis | Open — founding cohort | Any UK shop | Copyable lists, product notes, any-shop links |
| LTK | Application / invite-gated | Partner brands only | Brand-deal focus, US-centric |
| Amazon Storefront | Influencer programme approval | Amazon only | No price tracking for followers |
| Link-in-bio tools | Open | Links only — no products | No prices, no tracking, no earnings |
Founding creators get
- Revenue share on the affiliate commission your lists generate, paid monthly — earned on the whole list, not per post.
- Featured placement on /discover and a Founding Creator badge on your lists.
- A direct line to the founder — you help shape what gets built next.
We onboard in small batches so every founding creator gets set up properly. Niches we love right now: gifting, parenting, weddings, home & organisation, and beauty on repeat.
Apply to the founding cohort
Tell us where you create and what about — we reply to every application.